Mango Marketing Agency

Jesse’s own creative studio before UMEH — the proving ground where the Brand Impact Formula™ was forged. 13+ multi-industry launches in under 10 months. This is prior experience, not a client engagement.

13+Campaigns Launched

10 MoTime to Market

MultiIndustry Coverage

01 · Executive summary

Jesse’s own creative studio before UMEH — the proving ground where the Brand Impact Formula™ was forged. 13+ multi-industry launches in under 10 months. This is prior experience, not a client engagement.

Mango Marketing Agency was my own creative studio — the work I was doing before UMEH, and where much of the UMEH methodology was first tested. It was built to help brands cut through the noise with culture-driven, high-impact campaigns, photography, and videography. As founder and lead strategist, I directed all strategy, creative development, and execution across diverse industries. Every campaign was purpose-built to merge story, strategy, and measurable results — the same principles that became the Brand Impact Formula™. It’s included here as prior experience rather than a client case study. See the work in motion — watch the brand video .

02 · Business challenge

The context behind the campaign.

The engagement focused on the conditions behind this outcome: Complete brand identity and positioning for a marketing agency launch.

03 · Strategic response

One coordinated growth response.

We connected brand clarity, culture-driven strategy, full-funnel performance and measurement into one coordinated response.

Brand clarityPartnered with clients to uncover and define their unique positioning, values, and voice — ensuring all marketing was rooted in authenticity.

Culture-driven strategyDesigned campaigns that tapped into cultural trends and human storytelling to build emotional resonance and connection.

Full-funnel performanceBalanced big-idea creative with tactical execution — from paid ads to content strategy — to deliver measurable ROI.

Watch the campaign film

04 · What we led

Strategy stayed connected to execution.

What we delivered

Brand clarityPartnered with clients to uncover and define their unique positioning, values, and voice — ensuring all marketing was rooted in authenticity.

Culture-driven strategyDesigned campaigns that tapped into cultural trends and human storytelling to build emotional resonance and connection.

Full-funnel performanceBalanced big-idea creative with tactical execution — from paid ads to content strategy — to deliver measurable ROI.

Cross-industry expertiseApplied this approach successfully across industries, tailoring every campaign to its audience and goals while maintaining a consistent standard of excellence.

Hands-on leadershipLed every phase of the process — from strategy and creative direction to production and analysis — ensuring seamless, results-focused execution.

05 · Campaign assets