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Brand · Digital Marketing

Adkins Family Vineyards.

31% website traffic increase. 26% lead generation growth. Full digital presence rebuild.

Adkins Family Vineyards
+31%
Website Traffic
+26%
Lead Generation
Full
Digital Rebuild

UMEH Agency rebuilt the complete digital presence for Adkins Family Vineyards, driving measurable increases in website traffic and lead generation through strategic brand positioning and digital marketing.

How We Did It.

Digital presence audit

Assessed existing website, social, and digital marketing infrastructure

Brand positioning refresh

Refined messaging to emphasize family heritage and artisan quality

Website redesign strategy

Directed redesign focused on conversion optimization and storytelling

SEO and content strategy

Built organic visibility plan targeting local and wine-enthusiast audiences

Lead generation system

Implemented email capture, nurture sequences, and event promotion funnels

The Numbers.

Website traffic increased 31% following the digital rebuild. Lead generation grew 26%. The refreshed brand positioning and digital presence established Adkins Family Vineyards as a premium destination in their market.

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